AI Insights · Timothy · January 2025
Top 5 iOS Consumer Finance Apps in Ghana: Q4 2024 Performance
Explore the performance trends of the top 5 consumer finance apps on iOS in Ghana during Q4 2024, with insights on downloads and active users.
In the fourth quarter of 2024, the top consumer finance applications on iOS in Ghana showed varied performance in terms of downloads and active users. This analysis, sourced from Sensor Tower, highlights the trends observed in these apps.
The GCB Mobile App displayed fluctuating download numbers, peaking at approximately 4.8K in late November. Weekly active users climbed to a high of 43.2K during the same period.
Fidelity Bank Ghana saw a consistent download rate, with numbers hovering around 1.9K at the start of the quarter. Active users remained stable, with a slight peak at 24.2K in early November.
The Ecobank Mobile App experienced a gradual decline in downloads, starting at 1.4K and dropping to just over 1K by the end of December. Active user numbers stayed relatively steady, ranging from 9.4K to nearly 10K.
For the CalBank App, downloads started strong at 1.2K but decreased to 724 by the end of the quarter. No active user data was available for this app.
Lastly, the CBG Mobile App began with 809 downloads, reaching a peak of 1.2K in late October before declining to 442. Active user data was not provided for this app.
For more detailed insights, visit Sensor Tower’s platform.
